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Predictions in Social Media for 2009

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1 As the economy continues to frantically zig and zag, LinkedIn usage will accelerate. 2 Twitter will be forced to monetize or it will be eaten and digested by the Fail Whale. 3 More and more businesses will realize that social media is an effective way to retain customers. 4 Sites that use black-hat SEO will start to look extremely dated as people catch on to more effective ways to get their content indexed by the search engines. 5 Newspapers will embrace blogs more fully. This arranged marriage of old and new media will creative dozens of Gawker-like networks slanted toward local content. 6 iPhone App Designer will be the next hot job title. 7 Effective market research will mean more lurking online and less lurking behind two-way mirrors. 8 Successful Mom & Pop shops will tend to be international, online businesses more than local, brick and mortar businesses. 9 YouTube comments will continue to make us doubt our faith in humanity. 10 It will be a very interesting year.

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